Toys Through the Eyes of an Expert – A Conversation with Marta Fribel, Child Psychologist

The holiday season is about more than gifts—it’s about connection, creativity, and making meaningful memories. Open-ended toys like BAVVIC

It might surprise you to learn that, according to a groundbreaking NASA study, 98% of children under the age of five are creative geniuses.

As parents, we often find ourselves stuck between what our children want and what we know is best for them. It’s not just about...

We all know that sinking feeling. The one where your toddler is hypnotized by a screen, eyes glazed over, and you start wondering, “Is my...

finally explained! Kids won’t naturally gravitate toward open-ended toys because they tend to prefer simpler, closed-ended options. Why?

In the consumerist society today, overconsumption of toys is highly prevalent. The more toys one exposes to a child, the better development

5 Toy Brands from Europe United for an Open-ended Movement

Discover the hidden truths the toy industry doesn't want you to know in this revealing article. Learn how leading toy companies create a fal

In recent years, there has been a resurgence in the popularity of wooden toys, driven by a growing awareness of sustainability and a...

Ah, modern parenting! A mystical land where the aisles of toy stores stretch like the endless steppes, and the clamor of the latest...

AI has progressed to a point where prioritizing traditional computer science and coding education might no longer be necessary for the youth

Why open-ended toys are trending right now? In a world where digital screens are ubiquitous, and structured play dominates childhood,.

Remember when toys didn't need batteries or software updates? Well, those good old days are back! Adults and kids alike are hopping...

Uncovering the Secret Behind Toys and Children's Happines Why are toys so much fun? As you trip over yet another plastic gadget...

Practical Guide on Why Your Kid Needs Fewer Toys This Christmas "More toys, more fun," right? Well, not quite. As Christmas looms on the...

Are wooden toys worth it? What is the best wood to use for toys? What makes a good wooden toy? What is the top 1 toy in the world?

What Makes a Montessori Toy?

Modern girls face societal expectations, yet aspire and acheive beyond them. A study reveals girls reject traditional norms.

In the digital era, screen time has become a pervasive part of children's lives, even for the youngest members of our society. However,...